Category Archives: Research Recruiting

Money talks: Should research respondents receive cash incentives?

Editor’s note: Mark Hughes is the Manager, Global Payment Solutions at global payments provider hyperWALLET Systems Inc., Vancouver, Canada. It goes without saying that researchers encounter many problems during the research process. One of their biggest frustrations? Finding people willing … Continue reading

Posted in Consumer Research, Data Collection/Field Services, Market Research Best Practices, Market Research Findings, Market Research Techniques, Marketing Research Resources, Online Surveys and Research, Research Recruiting | Comment

Qualitative recruitment in a digital world

Editor’s note: Lisa Boughton is director and co-founder of U.K. fieldwork agency Angelfish. A quick glance at the hot topics setting tongues wagging on market research forums suggests that while researchers are discussing how to harness the power of big … Continue reading

Posted in Market Research Best Practices, Qualitative Research, Research Recruiting, The Business of Research | Comment

Five ways to fix focus groups

Editor’s note: Tim Coffey is president of VictusVeritas Insights, a Cincinnati research firm. This is an edited version of an article that originally appeared in the firm’s e-newsletter under the same title. Nobody seems to like focus groups. And yet, … Continue reading

Posted in Focus Groups, Market Research Best Practices, Qualitative Research, Research Recruiting | 3 Comments

Researchers, be thankful for these 7 things

Editor’s note: Alexis Siegle is sample manager at Denver research firm iModerate. This is an edited version of a post that originally appeared here under the title “7 Things That Market Researchers Have to be Thankful for This Season.” Thanksgiving … Continue reading

Posted in Qualitative Research, Quantitative Research, Research Recruiting, Social Media and Marketing Research, State of the Research Industry, The Business of Research | Comment